Congoleum

Trade Show Design and Other

3D rendering and digital editing in Photoshop

For the 2019 flooring trade show, Congoleum requested a 3D rendering of their booth, which included several displays, video presentations (which I animated sequences using Adobe Animate, and edited), two murals, two conference rooms dividing the 'Legacy' Congoleum products with the newer CLEO Home product line (above). I also created the floor layout design to provide an accurate template for the installers on site of the show.

The 'Legacy' side of the booth featured a virtual reality interface. I was responsible for the product wall layout and the wallpaper pattern of the conference room - both created in Illustrator and imported into Photoshop for this render.

Other assets created for Congoleum include catalog and brochure design and layout, product packaging, including logo design and instructional illustrations. Some samples below:

All of the catalogs displayed on this page [LINK] were maintained by me—tracking product edits, additionals products, and dropped products—including a redesign of all the warranty and instructional pages to adhere to cohesive typography standards. I created all the style preferences in InDesign and carried them through across all publications.

Among my other duties at Congoleum included maintaining their WordPress website—updating products and catalogs.

The website's History Page was researched and designed by me, including the timeline slider, and reaching out to external digital archives to obtain exclusive images.

Animation

Storyboarding

Logos & Packaging